Marketing Coordinator, Distribution Marketing
Marketing Coordinator, Distribution Marketing
Company Summary
Come join one of America’s fastest growing insurance companies with a stable history of 175 years. At National Life Group (“NLG”), we offer a flexible work environment with opportunity for growth. As a mission-driven business, our promises are as important as the products we sell. We encourage our associates to live our values: Do Good. Be Good. Make Good.
Our mission extends beyond the insurance and annuities policies that we sell. Our cause is also to make the world a better place through grants from our charitable foundation, paid time for our employees to volunteer, environmentally sustainable and healthy work sites, and events that promote the work of nonprofits in our own backyard.
We invite you to explore what we have to offer and to join our cause.
Role Summary
The Marketing Coordinator is a sales enablement partner within the Marketing and Brand Organization with the primary responsibility of assisting in the development and execution of sales programs, and marketing initiatives. The key responsibility of the Marketing Coordinator is to collaborate with key internal and external business partners to create and maintain sales and marketing communications and resources. This role reports to the Director, Sales Enablement.
Essential Duties and Responsibilities
- Assist in the development and update of various marketing resources by partnering with both internal and external business partners
- Write and edit marketing materials, articles, blog posts, and newsletters
- Create and collect content that will be published in our weekly and monthly newsletters
- Proactively manage an editorial calendar to ensure content is relevant based on the time of year, and key initiatives within the company and industry.
- Partner with departments to develop, update, and maintain a training calendar.
- Analyze and report out views and trends on all published content
- Proactively connect with various business partners to identify and understand any upcoming changes, updates, or trainings that need to be communicate
- Stay aware of current industry trends to ensure content is relevant and timely
- All other duties as assigned.
Minimum Qualifications
- Bachelor’s degree in marketing, journalism, communications or related field
- 0-2 years of marketing experience
- Experience using Microsoft 365, Adobe Creative Suite; proclivity to work within and maximize use of various technology and communication platforms
- Excellent written and verbal communication skills
- Highly organized with precise attention to detail and excellent problem-solving skills
- Ability to work well independently and collaborate effectively with a team while fostering a positive work environment
- Adept at working in a fast-paced environment and managing multiple projects simultaneously on deadlines
This position currently offers an onsite hybrid work schedule, with the expectation that you are in the office three days per week during onsite core days. Our current onsite core days are Tuesday, Wednesday, and Thursday. The work schedule type and core days are subject to change with advance notification and manager discretion.
Preferred Qualifications
- Technical experience with WordPress marketing, automation and email platform and MailChimp marketing, automation and email platform
Benefits
- Your benefits start day one and are flexible and customizable to your and your family’s specific needs. Check out the BENEFITS of a Career at National Life!